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ABUS bicycle locks: Inseparable - Flat earther
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ABUS Bike Locks is one of the world’s leading brands for bike security. ABUS is highly respected for their German engineered lock technology. But while bikes are often seen as aspirational lifestyle products, bike locks are rather unemotional affairs. ABUS wanted to make urban bike enthusiasts aware of ABUS’ passion for bike security.
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The campaign uses illustration and modern-day human behavior to give an idea of how locked a bike lock can be. If it’s an ABUS.
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