Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Top 6: June 16th 2021

Extra Gum: For When It's Time

Embed Video
Top 6: June 16th 2021
Mars Wrigley UK has today released a new TV ad as part of its new mission to help the public get their Ding! back. As the UK looks ahead to a non-lockdown world, EXTRA has portrayed an exaggerated version of the post-lockdown mood, showcasing the lighter side of reality and the newfound energy the nation has, for what was previously their mundane day-to-day lives. Excitement and a thrill for a non-socially distanced life is shown in a series of scenarios, including the demise of virtual work meetings, kissing passionately in public and returning to the morning commute. Created with Energy BBDO, the ad is part of EXTRA’s Get Your Ding Back campaign, encouraging Brits across the nation to get their confidence back and enjoy a more energised 2021, following a tough 2020.
Credits Other credits

SVP: Kenny Blumenschein

SVP: Lucas Owens

SVP: Monique Kaplan

SVP, head of design: Hung Vinh

3D motion designer: Jaehyuk Choi

CEO Energy BBDO: Jeff Adkins

EVP, Managing Director: Lianne Sinclair

VP, Account Director: Lauren Randall

Account Supervisor: Lucie Lavard

Account Executive: Emma Rehnberg

VP Global Strategy Director: Ryan Smith

EVP, Head of Integrated Production: John Pratt

SVP, Director of Integrated Business Affairs: Frank Tavolino

Senior Business Manager: Gina Stevanovich

VP Group Talent Manager: Mariellen Golfis

SVP Executive Director of Music: Daniel Kuypers

Music Business Coordinator: Karolina Barej

Global Deployment Director: Katherine Vicari

Global Deployment Manager: Elle O'Malley

Project Manager: Kate Gothing


President: David Zander

Production Designer: Veronica Romero

Wardrobe Stylist: Sol Montalvo

First Assistant Director: Max Morales

Production Service

Chile Production Service: Goodgate

Final Cut

Editor: Jeff Buchanan

Assistant Editor: Sophie Solomon

Head of Production: Ana Orrach

Executive Producer: Suzy Ramirez

US Managing Director: Justin Brukman


Colour by: MPC LA

Colourist: Ricky Gausis

Assistant: Sam Ziaie

Executive Producer: Meghan Lang Bice

Producer: Caitlin Forrest

Coordinator: Alex Zhao

Machine Sound

Audio Engineer: Terressa Tate

Assistant Audio Engineer: Amanda Fuentes

Producer: Sara Gbadamosi

Producer: Michele Maples


Blockhead: VFX

Mars Wrigley

Global Vice President Brands, Content & Media: Rankin Carroll

Senior Director Brands & Content Europe: Brad Cole

Manager Brands & Content Europe: Chantal Barcelona

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news