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France TV: Few Seconds Before


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The Summer Paralympic Games, officially the XVI Summer Paralympic Games, will take place from 24 August to 5 September in Tokyo. MullenLowe France signs this commercial for France TV. In this film, we see previous medal-winning athletes getting ready to return to their field of play. Fencing, triathlon, shot put, long jump, and football cessi are featured. The tension is palpable, concentration is high, and the viewer's heart beats in time with the athletes', to the rhythm of the musical introduction of Queen's “We Will Rock You”.
Credits Other credits

Agency Managers / Philippe Adenot, Charlie Bouchet

Creative Director of France TV / Eric Rinaldi

Sound Production / Circonflex

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