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Top 6: June 30th 2021
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Mexican Association to Help Children with Cancer: Spaces

Top 6: June 30th 2021
Copy: Lack of space in hospitals caused thousands of children to abandon their treatments. Help us: www.amancpuebla.orgThe pandemic caused that most hospitals centered their attention to COVID19 patients, taking the space reserved for other care areas, including childhood cancer. But that was just the beginning. In 2020, Mexico suffered a shortage in medicine for cancer treatment, causing manifestations from parents of childhood cancer patients to the government. The combination of these factors caused thousands of children to abandon their treatment. In other words: The children were left without space. That's why we created this Ad. Using the layout of the graphic we represented the minimum space that was left for attending childhood cancer against COVID19. The objective was to help those children through the Mexican Association to Help Children with Cancer (AMANC by its Spanish acronym) could raise funds and give them the space they deserve.
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