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Web Film

Girl Guides of Canada: Girls Let's Go


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A new series of 'Fire Songs' created for Girl Guides of Canada: classic campfire sing-along songs transformed into anthems that celebrate the fiery spirit of girls.
Each well-known tune ¬was updated with new lyrics reflecting the confidence, power and mutual support girls find among each other at Girl Guides. The tracks feature music rewritten to capture the unignorable attitude of girls today, and vocals recorded by a group of real girls who also performed in a series of music videos bringing the Fire Songs to life.
Credits Other credits

Account Team: Alexa Macdonald, Kara Oddi, Alyssa Guttman

Executive Strategy Director: Heather Segal

Head of Digital: Sean Bell

Digital Strategist: Shaunagh Farrelly

Producers: Elvira Labate, Tim Lynch, Revital Grunberg

Client: Girl Guides of Canada

Clients: Jill Zelmanovits, Andrea MacBeth, Heather Palm, Heather Auden, Joy Jochico

Media Agency: OMD

Media Team: Michelle Jairam, Cobi Grein, Natasha Cappelli, Alessia Bolzon

PR Agency: spPR Inc.

Music House: SNDWRx

Music Director: Didier Tovel

Post-Production Company: Zulubot

Post-Production Producer: Adam Palmer, Sarah Dayus

Editors: Ashlee Mitchell, Jay Baker

Production Artist: Mila Lukezich

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