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Guardian Funerals: BonsaiThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
13CO performance director Lizzy Bailey has finished a new campaign for Guardian Funerals via agency M&C Saatchi Sydney. What kind of funeral would you choose to have? With the risk of coming across too heavy, this confronting concept was shown through a bitter sweet insight into a close father/daughter relationship, enjoying a touching final moment together and a last giggle as the family and friend dynamics happen around them. Bailey handled this execution with honesty, tenderness and respect with charming glimmers of humour. She created a vibe that was intimate, engaging, slightly surreal and charmingly relatable. The script deserved a beautiful emotive drama approach. Naturally lit and atmospheric, Bailey worked with DOP Peter Eastgate to create a scene with stunning depth, texture and artful framing that subtly embeds viewers in their world. With cinematic beauty, the film plays like a scene from a movie with funny interplay and moments of poignancy that nicely articulate their closeness and Guardian Funerals ability to create a relaxed space so they can have this last moment.
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