Outdoor ad: Four Square: Four Square Summer

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Four Square are all about the messy imperfection of everyday life.

We’re the exact opposite of typical stock shot photos where impossibly gorgeous people smile at salad.

We’re all about the days you can’t be arsed cooking dinner, the ways you get your kids to stop fighting, the bribes you use to get the family off their screens, the shortcuts you take to impress guests, the joy of eating with your hands.

The food styling and photography matches this sentiment, where traces of human intervention are seen in every shot – from freshly chopped up ribs ready for the picking, to that giant mouthful you take when the food’s so good that you’re oblivious to how your face looks.