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Top 6: July 20th 2022
Outdoor

Burger King: Tattoo, 1

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Top 6: July 20th 2022
Beautiful days are coming, and school vacations too. Time for the children to go on holiday. But beware of sunburn! To warn our youngest of the risks of prolonged exposure to skin to the sun, BURGER KING Belgium decided to slip ephemeral tattoos with the words “It’s even better when grilled with a flame” in all its King Junior children’s menus. Exposed to the sun’s UV rays, they eventually reveal a hidden message of prevention, “But you’re not a Whopper. Protect your skin.” To take it a step further, the brand has decided to make sunscreen dispensers available in some of its restaurants. A campaign made by Buzzman visible in BURGER KING Belgium restaurants and on the brand’s social networks from July 6.
Credits Other credits

Client

CEO Kevin Derycke

Marketing Director Dirk Lammens

Marketing Manager Vic Dresen

Brand Manager Sofie Couck

Trade Manager Laurens Marynissen

Agency

President and Executive Creative Director Georges Mohammed-Chérif

Vice – President Thomas Granger

Managing Director Julien Levilain

Account Manager Quentin Seguret

Account Executive Assistant Giuliano Leconte

Social Media Manager Nadège Jourdan

Social Media Consultant Ruben Sayada

Head of PR & Communication Amélie Juillet

PR & Communication Manager Paul Renaudineau

PR & Communication Assistants Tifanny Boutih & Margaux Zaniol

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