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Starbucks: Every Table Has A Story
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Iris has launched its latest integrated brand campaign for Starbucks UK, ''Every Table Has a Story'' which aims to reinstate Starbucks as an inclusive and inspiring 'Third Place' where all are welcome to work, reset, connect and further their passions. As the nation embraces newfound flexibility, there has been a renaissance in working from coffee shops. For younger generations who's career prospects have been hit the hardest in the wake of the pandemic, providing space for them to forge their own path is particularly important. Born of a pioneering spirit, Starbucks wanted to celebrate the journeys of enterprising individuals who were already furthering their passions at Starbucks. The hero film, shot on 16mm film in the same ‘world’ as Starbucks’ previous award-winning campaign, “What’s Your Name?”, shows a year in the life of Kay - an inspiring creative entrepreneur as she weathers the lows and highs of making it on her own, all from the same table at Starbucks.
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