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French Bloom: Revel in Togetherness. Let’s Bloom.


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French Bloom, the premium sparkling alcohol-free drinks brand selected LEAP to provide design and production services for their UK launch, exclusively at Selfridges. Founded in 2020 by top model Constance Jablonski and foodie entrepreneur Maggie Frerejean-Tattinger, French Bloom is among the first products to meet the growing demand for luxury wellness non-alcoholic drinks. To make the most of their brand positioning opportunity, French Bloom needed a creative partner they could trust to design and deliver a successful brand activation. LEAP supported French Bloom's UK launch from concept development and creative design through to managed production and installation as a Selfridges Wine Shop takeover and window display. Throughout the process, LEAP worked closely with the French Bloom marketing team including brand owner Maggie Frerejean-Tattinger.
Credits Other credits

Brand Owners: Maggie Frerejean-Tattinger & Constance Jablonski

Agency

Account Director: Natalie Lennon

Lead Designer: Kerri Elliott

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