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Outdoor

TheFork: You're All Set, 2

In its new campaign for TheFork, Droga5 extols the benefits of the online restaurant booking service, with a clear message to diners: You don’t have to use TheFork when eating out, you’ll just enjoy yourself more if you do. “You’re all set” is the first creative work launched by TheFork since its recent global rebrand by DesignStudio. The campaign’s hero film - breaking at the beginning of July, and running until December - debuts an irreverent tone of voice to infuse the brand with bags more joy and levity, while launching its new tagline: ‘You’re all set’. The humorous, nonchalant tone continues in out-of-home, digital and social advertising, running across Europe.
Credits Other credits

Client

Jose Noguer, Chief Marketing Officer

Maud Cariddi, Global Brand Director

Sabine Haddad, Global Head of Content & Communications

Eduard Arcediano, Global Head of Brand Design & Experience

Agency

Senior Designer: Oli East

Head of Production: Peter Montgomery

CSO: Damien Le Castrec

Senior Strategist: Eloise Sykes

Managing Director: Heather Cuss

Senior Account Director: Tom Elias

Senior Account Manager: Libby Matthews

Head of Studio: Tim Larke

Editor / Motion Designer: Mike O’Brien

Artworker: Paul Callaby

Artworker: Robert David

Art Buyer: Katerine Gharraph

Production

MD / Partner : James Bland

Post Production

Electric Theatre Collective

MD Jon Purton

Producer Rosie Corbett

Colourist Connor Coolbear

String and Tins

Sound Engineer : Culum Simpson

MD: Rachel Hough

Producer : Eimear Gorey

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