TV ad: Red Baron: The Showdown: Fully Loaded teaser

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To support the launch of Red Baron® pizza’s newest innovation, Fully Loaded™ Hand Tossed Style Pizza, the brand has launched a western film with a fully loaded twist. The hero spot draws inspiration from a classic western duel scene and gives it the “Fully Loaded” treatment, making it as over the top and action-packed as the brand’s latest innovation, Red Baron®Fully Loaded™ Hand Tossed Style Pizza.
After watching a :30 second “teaser,” audiences are encouraged to click their TV remote or scan a QR code to view the film “Fully Loaded.” Once opting in, the film dials the energy and excitement up to 11 as we see wrestlers, pirates, Napoleon and even an entire Spartan army joining in on the mayhem to deliver a Fully Loaded Showdown with as much pizza as there is action.

Category Food
URL https://www.youtube.com/watch?v=KngDy64snnM&t=8s
Agency TBWA\Chiat\Day
Production Landia
Country United States of America
Uploaded 6 September, 2023

Credits

Director
Robert Llauró
Executive Creative Director
Kirsten Rutherford
Senior Art Director
ben shaffery
Senior Copywriter
Vidur Raswant
Group Creative Director
Martin Insua
Agency Producer
Danny Arnone

Other credits

Client Credits:

* VP, Marketing Consumer Brands: Federico Arreola Carrazco

* Sr. Director of Brand Marketing, Pizza: Roger Galloway

* Senior Marketing Manager: Maddie Essman

* Associate Marketing Manager: Meredith Saari

* Associate Marketing Manager: David Shin

Additional agency credits:

Creative Agency: TBWAChiatDay LA

* Chief Creative Officer: Renato Fernandez

* Chief Design Officer: Bruno Regalo

* Director of Content Production: Anh-Thu Le

* Associate Design Director: Thiago Matsunaga

* Design Supervisor: Gabriel Menezes

* Design Brand Director: Monica Gelbecke

* Associate Production Director: Alessandra Horn

* Executive Producer: Kim-Lara King

* Business Affairs Manager: Candace Mooty

* Associate Traffic Manager: Le-Anne Noble

* Talent Payment Manager: Adele Orsen

* Strategy Director: Corey Kindberg

* Associate Strategy Director: Blair Paley

* Strategist: Fars Woldai

* Senior Data Strategist: Julia Lucey

* Group Connections Director: Albert Kim

* Senior Connections Strategist: Monica Glosson

* Group Brand Director: Jacqueline Redmond

* Account Director: Andy Haumersen

* Brand Supervisor: Karen Falk

* Operations Director: Klarika Huszar

* Billing Coordinator: Caia Knoles

* Director of Public Relations: Pamela Chinawah

* Associate Director, PR & Communications: Autumn Drummond

Additional Production Credits:

* EDIT: Matt Berardi for Cartel

* VFX: Globetrotter

* MUSIC: Pickle Music

* SOUND DESIGN/MIX: Porta

* VO RECORD: Lime

* COLOR: Siggy Ferstl CO3

Media Agency: MediaHub

* EVP: Melissa Schoenke

* SVP, Group Director: Hans Burbidge

* VP, Director: Katie Schrack

* Associate Director: Jessie Andersen

* Associate Director: Ana Lenhart

* Assistant Media Planner: Taylor Stadnik

* Supervisor Insights + Action: Neil Cho

* SVP, Campaign Insights: Charlie LeCrone

* Associate Director, Campaign Insights: Marshall Wilmes

* Analyst: Michael Huynh

* VP, Director Digital: Natalie Rush

* Director Search: Sean Strauss

* VP, Director Programmatic: Jeremy Gurdak

* Associate Director, Social: Aaron Rusnak

* Senior Strategist, Search: Mitch Diehl

* Assistant Strategist, Social: Ryan Jordan

* Manager, Ad Operations: Thomas Rosenberg

* SVP, Media Innovation Director: Jamie Dorfman

* Senior Media Creator: Doug Leasure

Red Baron: The Showdown: Fully Loaded teaser

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Red Baron: The Showdown: Fully Loaded teaser

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