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PTSB: Moving with you

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Following up from the launch of their Altogether More Human brand platform in October, comes the latest campaign from PTSB and Publicis Dublin, ‘Moving With You’ which highlights the benefits of their digital mortgage experience.
The campaign created by Publicis Dublin and produced by Man Vs Machine builds on the brand campaign messaging of bringing together the best of technology and people to deliver customers a more human mortgage experience. This is illustrated by showing people moving along their mortgage journey from the comfort of their couches, with support from PTSB being there when you need it.

Ger Roe, Board Creative director of Publicis Dublin.
“Understanding that the mortgage journey isn’t always easy was absolutely key to demonstrating the real benefit of this product and the difference of a PTSB mortgage experience. Our campaign shows this by using the visual device of customers on their mortgage journey from the comfort of their sofas”

Stephen Jackson of PTSB: Our new campaign backs up our promise to be ‘Altogether more human’ by listening to our customers and designing a new mortgage experience that brings the best of our award-winning technology and our people together to deliver a better home-buying journey for customers.
Credits Other credits

Client: PTSB

Head of Customer & Marketing: Stephen Jackson

Head of Brand & Marketing: Suzanne Lloyd

Marketing Strategy & Communications Manager: Dearbhail Feehan

Marketing Communications Specialist: Caroline Connaughton

Digital Marketing Performance & Content Lead: Eimear Grehan

Agency: Publicis Dublin

Board Creative Director: Ger Roe

Snr Art Director: Nick Doring

Snr Writer: Paul O’Loughlin

Graphics: Cormac O’Connor & Karen Barry

Business Director: Karen Muckian

Account Director: Rachel Williamson

Account Manager: Cassie Treacy

Senior Producer: Rachel Murray

Strategy Director: Denisse Achata

Director:  ManvsMachine

Producer:  Richard Fenton

EP:  Luke Jacobs

DOP:  Filip Marek

1st AD:  Guillermo Escribano

Art Director:  Andrea Batlló

SFX Supervisor:  Lluís Rivera



Service Co:  24-7

Service Co EP:  Jonás Hendrix

Service Co Producer: Pere Cavanillas


Post:  Framestore

Post Supervisor:  Pedro Sabrosa

Grade:  Company3


Editor:  Matt Kitchin


Sound Design : Folding Waves

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