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Pizza Pizza: Fixed-Rate Pizza 2024

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Pizza Pizza is celebrating a new year of its popular Fixed-Rate Pizza promotion in a way you might not expect: by transforming itself into a bank. Launching January 26th, the new campaign portrays Pizza Pizza as a fanciful new Pizza Bank, dedicated to helping Canadians get the best rates on their pizza. The campaign is promoting a new year of the Fixed-Rate Pizza, a four-topping XL pizza for a low price — $17.99 — that’s guaranteed not to increase all year. The new Fixed-Rate Pizza continues Pizza Pizza’s core brand belief that “Everyone Deserves Pizza” – keeping it more affordable for all pizza lovers, even as inflation and mortgage rates rise.
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Account Team: Alyssa Guttman, Alex Berube

Clients: Adrian Fuoco, Amber Winters, Adam Williamson, Zoë Pagazani, Ivy Yu, Raymond Luk

Chief Strategy Officer: Heather Segal

Strategy Director: Cameron Fleming

Agency Producer: Jesse Brook

Media Agency: Media Experts

Media Experts Team: Faebri Michetti, MacKenzie McNevin, Lily Lazzara, Justin Gagnon, Maria Gomez

PR Agency: spPR

Production Company

Line Producer: Mike Masters

Food Stylist: Nicole Young

Post-Production Company: Zulubot

Zulubot Post Producer: Lena Hamady

Editor: Alain Elliott

Colourist: Can Yuksel

Online Artists: Felipe Chaparro, Jeff Zablotny

Audio: Creighton Doane – Doane Music

Assistant Editor: Adrian Gluvakovich

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