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Amnesty International Peru: 25% (SOPHIE)

The campaign focuses on a sad and revealing fact about Soccer, locally and globally. It has to do with the fact that gender violence increases considerably when a soccer team loses. With an average of 25%, it reaches an increase of 34% or more globally. The best way to reduce and put an end to this is to make the information known and show this problem constantly to be able to raise awareness and take action
Credits Other credits

TEAM Havas Perú:

CCO: Mauricio Fernández Maldonado

CREATIVE DIRECTTOR: Moises Urrutia

Business Unit: Carmen Rojas:

Account Director: Janis Amayo

Art Director: Carlos Valladolid

TEAM República Havas:

CEO: Jorge Plasencia

President: Luis Casamayor

General Manager: Anthony Bianco

CCO: Tony Waissmann

Creative Director: Martín Stuart

ASSOCIATE CREATIVE DIRECTOR: Celine Hercouet

ASSOCIATE CREATIVE DIRECTOR: David Thackeray

SCO: Catarina Goncalves

CHIEF OF ProducTION AND experiencES: Gustavo Fernandez

Managing Director: Vanesa Bolanos

PHOTOGRAPHER: Gonzalo Corrado

Producer: Ana Guzik

Productor Ejecutivo: Edu Wallace

Phoro Assistant: Diego Ferreiro, Agostina Tolotti

Estylist: Pia Fellay

Final Retouch: Custom Image.

Client: Maria Paz de la Cruz: Campaign Coordinator / Marco Rodriguez: Grow Director / Milagros Majino: Digital

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