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Coors Light: Coach
As many parents are navigating or have just finished their kids’ Spring Break, Coors Light launches is new 'Parenthood' campaign. In a world where parents are constantly juggling restless nights, potty training, playdates, and so much more, it’s easy for parents to feel overwhelmed and underappreciated. After all, parenthood is the greatest gift, but it’s not always the most chill. Recognising the unsung victories of everyday parenting, Coors Light’s latest campaign celebrates parents who make the chill choice against all odds - the moms and dads who find a way to keep cool, enjoy the moment and make time to celebrate themselves - even after the most demanding days of parenthood.
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