Browse ads: Automotive- Drinks- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Outdoor

Red Bull: The Unsung Legends


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Australia is currently experiencing a construction boom, resulting in a high demand for blue-collar workers who are facing extraordinary workloads. To support these unsung heroes, Red Bull strategically placed several eye-catching billboards along the routes to popular worksites and industrial areas. These special installations depicted blue-collar labourers appearing to pop out of the billboards, lifting them into place-powered by the wings that only Red Bull can provide
Credits Other credits

Client: Red Bull

Head of Brand: Lucy Frizell

Global Brand Manager: Kai Tamura



Kastner and Partners:

Creative Director: Ryan Lem

International Account Management: Karol Jeglejewski

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news