TV ad: Menulog Australia: 'Talkin Snack with Latto'

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Menulog, the Aussie version of delivery-service JustEats, wanted to utilise their new brand ambassador - outspoken US rapper Latto. With her massive following on TikTok, and massive personality, the brand created a TikTok series featuring the star that perfectly encapsulated the converge of Australian food and Latto’s personality - ‘Talking Snack with Latto’. Viewers ate it up, with episodes covering everything from constructing fairy-bread to learning Aussie swear words while chowing down on Vegemite.