TV ad: SunLife: Woodwork

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Forget free pens and cosy, predictable daytime TV ads - from living life 'au naturale', competing in jiu-jitsu, or pursuing a passion for wood carving, TBWALondon's new brand platform for SunLife positions confidence centre stage. SunLife, one the leading UK financial companies in the over 50's life insurance sector, has partnered with TBWALondon to create an ambitious brand platform, brought to life in three TV spots.

Client Sunlife
Agency TBWA\London
Production Smuggler
Country United Kingdom
Uploaded 25 March, 2025

Credits

Director
Freddy Mandy
Chief Creative Officer
Andy Jex
Creative Director
Matt Swinburne
Creative
Freddie Mickshik
Creative
Beck Dunn
Production Company Producer
Neil Andrews
Executive Producer
Tom Knight
Business Director
Will Hunt
DoP
Suzie Lavelle
Editor
Peter Sciberras
Production Manager
Rachel Donson
Strategy Director
LJ Kirkby-Jones
Account manager
Yashika Jain

Other credits

Snr Broadcast Producer - Megan Sutton

Media - MLG

1st AD: Julian Richards

Production Designer: Max Randall

Stunt Coordinator: Matt Stirling

Casting: Anna Kennedy

Edit: Pete Sciberras, Stitch

Music: Wake The Town

Sound: Factory Studios

Sound Engineers: Jack Hallett, Anthony Moore

Grade: Rich Fearon, Black Kite

Post Production: Coffee & TV

SunLife: Woodwork

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SunLife: Woodwork

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