Iams: I Want a Puppy/Kitten Studios

The IAMS brand, proudly part of the Mars family of brands, has launched ‘I Want a Puppy/Kitten Studios’. IAMS is one of the first companies to use Google’s Veo 2 video generation model and is using it to put everyday Canadians in the director’s chair. Making slideshows a thing of the past, IAMS is helping Canadians create personalised and cinematic 60-second films that could convince someone in their life to open their home to a new puppy or kitten - roommates, parents, a significant other, and even the pets they might already have - that it’s time for one more member of the household.