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Uber Eats: The Democracy Sausage
The Democracy Sausage is a tradition of this great nation; a cornerstone of Australian Democracy and the quintessential post-vote snack of choice. Millions of voters across Australia will head straight for their local sausage barbie, and we applaud you, but with many finding themselves without a sausage (or sizzle) to call their own this election day, Uber Eats is ready to step in to deliver the classic Democracy Sausage. Fronted by celebrity chef and adopted Aussie, Iain ‘Huey’ Hewitson, the campaign aims to ensure thousands of voters in Brisbane, Melbourne and Sydney are able to get their hands on an election day snag. It runs full tilt at election tropes, from political-style bill posters to endorsement videos to real-time updates on how Australia likes its Democracy Sausage, as the orders pile up on the big day. The campaign via Special will show up across a series of social and digital spots, OOH and influencer channels supported by EssenceMediacom; and is the latest innovative offering under the ‘Get Almost, Almost Anything’ banner -- a series that has previously starred Kris and Kendall Jenner, Tom Felton, Nicola Coughlan, Jason Alexander, Andy Murray, and Cher.
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