Print ad: Burger King: The Only Thing Worth Remembering

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In this Burger King print ad, a man is shown sleeping in an awkward position, clearly after a wild night out. Amid the mess, a Burger King bag stands out. The copy reads: "I don’t remember anything from the party, but at least I went to Burger King." A campaign that celebrates the one good decision in a night of bad ones, reminding everyone that Burger King is open 24 hours when you need it most.