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Hellmann's Spicy Mayo: Eat Your Words
From lunch tables to comment sections, Hellmann’s Mayonnaise is diving headfirst into the great mayo debate, condiments a-blazing, and it’s messier than your favourite reality show. Adding heat to this debate, Hellmann’s partnered with iconic reality TV duo Lindsay Hubbard and West Wilson, bringing them together for a showdown that sets out to prove that even the most passionate mayo haters can’t resist the bold flavour of Hellmann’s flavoured mayonnaise. Lindsay, known for her bold opinion on sandwiches, gets activated at the idea of eating mayo, calling it 'such trash' in a recent social media rant. So, West, co-star and mayo evangelist, challenged Lindsay to Eat Her Words – literally. With a little help from Hellmann’s, West sets out to have Lindsay eat her words by bringing to life Lindsay’s dream of having a sandwich made for her with one special ingredient: Hellmann’s Spicy Mayo. Yes, really, with help from Hellmann’s, he put her actual words on a sandwich. One bite of that delicious Hellmann’s Spicy Mayo and Lindsay was transformed into a mayo lover.
Executive Producer Alicia Cabral |
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