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Discovery Channel Awesome Campaign extend: Wild


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As part of the Discovery Channel’s effort to support its new brand positioning and tagline, “The World is Just Awesome”, the cable net turned to BIGSMACKtv Philadelphia to conceive and execute spots that showcase the often understated intensity of that statement.
Credits Other credits

CREDITS – DISCOVERY CHANNEL

Marketing & Branding Officer: James Hitchcock

VP Creative Director: Dan Bragg

Creative Director: Heather Roymans

Art Director: Amie Nguyen

Writer / Producer: Erin Newsome

Production Manager: Kevin Lahr

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