Grey Thailand and Mum Films have launched a new online film for ThaiHealth’s 2025 Anti E-cigarette campaign, themed “Good Looking Doesn’t Mean Harmless.” Drawing inspiration from the stylish, eye-catching designs of today’s Thai vape pods, which often entice young people to start vaping. The film reveals the hidden dangers behind the sleek exterior. Beyond the perceived “cool factor” of holding a vape in front of peers, it underscores the serious risks e-cigarettes can pose to one’s health and well-being.
