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Mastercard: Transit Tales: Oh Water, where Art Thou

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Classic literature meets cutting-edge technology with Mastercard’s Transit Tales, a world-first AI-powered digital platform that reimagines iconic tales into brand new customised audio experiences.

Using artificial intelligence and real-time transit data, Transit Tales creates personalised audio stories matched to the exact duration of a commuter’s train journey. It then lets users select from eight beloved classics such as The Great Gatsby, The Jungle Book, Romeo & Juliet, The Wizard of Oz and Dracula and reimagine them in unexpected genres: Mystery Thriller, Dystopian Adventure, Superhero Saga, or Science Fiction. The result? Entirely unique, AI-generated narrations that might see Dracula retold as a sci-fi tale from Bondi to Cronulla, or The Jungle Book transformed into a mystery thriller between Bankstown and Tempe.

Each story is also available in transcript format to ensure accessibility and inclusivity.

At the end of the listening experience, travellers can also purchase the original books in audio, transcript or hardcopy.

The platform is now available to the over 1.2 million daily travellers across Sydney’s train and metro network.
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