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BMW Z4 Roadster: Launch Film


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GSD&M Idea City, Austin recently launched the BMW Z4 campaign which presents an interpretation of the joy of driving, a collaboration with artist Robin Rhode and director Jake Scott. The work captures the exhilarating performance of the all-new BMW Z4 Roadster by using the car as a paint brush on a 100 x 200ft canvas.
Credits Other credits

AGENCY: GSD&M Idea City (Austin, TX)

Executive Creative Director, Mark Taylor

Group Creative Director, Jay Russell & David Crawford

ACD/Art Director, Scott Brewer

ACD/Writer, Ryan Carroll

Executive Producer, Jeff Johnson

Sr. Producer, Florence Babbitt

Account Service, David Matathia, Coley Platt, Travis Scoggins, Jodi Bucciarelli

Media , Carmen Graf, Kathie Haydon, Sabrina Jumper

Out of Home, Jeanine Swanson, Margot Thornhill, Emily Russell



PRODUCTION COMPANY FOR VIDEO AND WEB: RSA (Los Angeles, CA)

Director, Jake Scott

Producer, David Mitchell

DP, Sal Totino

EP, Marjie Abrahams



VIDEO POST PRODUCTION: Lost Planet (Los Angeles, CA)

Editor, Hank Corwin

Executive Producer, Nancy Osbourne

Asst Editor, Tony Orcena

Asst Editor, Louise Crane



WEBISODE POST PRODUCTION: Lost Planet (New York, NY)

Editor - Bruce Herrman

Executive Producer, Krystn Wagenberg



MUSIC

Nico Muhly, Composer

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