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Wotif.com: Tiny Terry - Helium


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Few things are taboo in the retail advertising world. So when accommodation site wotif.com wanted to promote their 7 day sale, with never-before-seen little prices, they knew exactly who to use in their ads: a little person. These radio spots, from Leo Burnett Melbourne, capture the moments when the little guy stands tall against this transparent advertising cliché.
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