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BBC Radio 4: Bull
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Fallon London has produced two films to promote the BBC’s partnership with The British Museum "A History of the World", and specifically a Radio 4 series entitled 'A History of the World in 100 objects'.
Each film tells the stories and history behind a particular object. The first film features a man jumping for real over a huge half ton fighting bull and tells the story of a ritual performed by men conquering their fear in 1700BC Minoan Crete. The second film tells the story of a Gold Dinara Coin from 415AD and features a regal horse in its last dying moments of a year-long journey to claim territory for a conquering king. The films were shot by music promo director WIZ and filmed on location in Spain using horses and trainers from the films ‘Gladiator’ and ‘Kingdom of Heaven’, and a man jumping over several prime fighting bulls weighing well over 600kg each. For the voiceover on “Bull” Fallon enlisted the help of Oscar and Bafta nominated Michael Fassbender (Hunger, Fishtank, Inglorious Basterds). “Sometimes it’s quite bizarre to write this stuff down on a page and then a couple of months later be stood on set in the dead of night watching a half naked man running straight at a 600kg bull before jumping clean over it”. Sam Walker, Creative Director
Clients: Christine Woodman, Head of Marketing BBC Radio 4; Gilda Witte, Head of portfolio Marketing, BBC Audio and Music Related
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