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AFFC: Light a candle for Bielsa

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Description: Football is moving one step closer to becoming its own religion. The Soccer Fans Association of Chile (Asociación de Fanáticos del Fútbol Chileno, AFFC) are calling upon football fans to light a candle for Chilean football team coach, Marcelo Bielsa in a bid for his canonisation.nnThe making Bielsa Chile’s first football saint depends on him performing three miracles. The first – qualifying for the World Cup – has already happened. The second miracle will be realised if Chile makes it to the second round and the third miracle will be achieved if Chile go on to do the unthinkable and win the South Africa 2010 World Cup.nnIn support of the mission, Grey Chile developed <> , a digital sanctuary where users can light a virtual candle in support of ‘San Marcelino’ and leave messages of encouragement.
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Interactive Manager: Juan Pablo Cesari

Project Manager: Marcio Granado

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