TV ad: Nelonen Media: Finland. The Land of Thousands of Talents

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Finland is known as the land of thousands of lakes. Talent is an international reality TV show format, which searches for all kinds of new talent. In this spot from 358,Helsinki the melody is a traditional folk song familiar to all Finns. The lyrics (to the cliff, to the hill) will start playing in their heads as soon as the melody starts. The TV show will prove Finland truly is the land of thousands of talents.