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Top 6: September 14th 2011

IKEA Catalogue: Rent

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Top 6: September 14th 2011
The IKEA catalogue is an institution. People anticipate its arrival, get excited about it, read it and then it put it on the shelf. 303 Perth wanted it to have pride of place. But, with living costs increasing 303 figured it only fair that IKEA should be renting the space it occupies through monthly rent cheques, redeemable in-store.
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Digital Producer: Michelle Bunday

Producer: Holly Kemp

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