Ambi Pur: Breathe Happy

P&G's leading air-care brand, Ambi Pur, has launched its Breathe Happy campaign via agency JayGrey, Sydney, hoping to prove to real people in Australia that Ambi Pur freshness can transform the air.

The integrated campaign includes an above the line execution, a PR campaign, social media engagement and an experiential event which demonstrate Ambi Pur's odour elimination technology and freshness capabilities in extreme odour experiments.