Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
TV

Reggae Reggae Sauce: Put some Music in your Food


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Embed Video
Reggae Reggae Sauce is launching its first TV and cinema advertising campaign using the brand strapline ‘Put some Music in your Food’.The £2m campaign, created by JWT London, will air for the first time on ITV on Thursday 3rd May and run until mid-August.The ad, which uses claymation, was crafted by Aaardman Animations and features Levi Roots cooking up a BBQ in the back garden of a house in Brixton. Singing the “It’s so nice I had to name it twice” Reggae Reggae Sauce song – the tune that sealed the deal for him on Dragon’s Den – Levi splashes sauce onto sausages, kebabs and chicken drumsticks.
Credits Other credits

Account Director: Dan Duffett



Account Manager: Patrick Netherton



Media agency: Zenith Optimedia



Media planner: Siadat Elbadri



Sound: Grand Central

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news