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Mountain Dew: Reverse

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This week, Mountain Dew via BBDO New York launches a new TV spot to support its Under the Cap promotion and tie-in with the summer blockbuster movie, The Dark Knight Rises. Consumers are encouraged to enter codes at a microsite where they can unlock exclusive content from The Dark Knight Rises and explore a virtual Gotham City ( The spot will also run online and in theaters.
Credits Other credits

President: Jules Daly

Assistant Editor: Geoff Hastings

Executive Producer: Lauren Bleiweiss

Producer: Olivia Chiu

Color Grading: Smoke & Mirrors

Colorist: Stuart Wheeler

Mix: Final Cut NY

Mixer: T. Teresa Tate

VFX/Finishing: Smoke & Mirrors NY

VFX Supervisor / Flame Artist: Brian Benson

Head of Production: Amy Selwocki

Producer: Barbara Kontarovich

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