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Top 6: February 6th 2013
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Schneider Beer: ForgivenessTop 6: February 6th 2013
The taste and quality of a Schneider Beer could be summarized in a big secret: maturation time. Ogilvy & Mather Argentina and Schneider visualized that this maturation is the same that men need: conquering a blonde and a brunette, cheating on your girlfriend, sneaking out, etc. "Somehow, this is the first commercial of the category dedicated to women, and we like that very much. "Forgiveness" is a sincere apology from male to women for the immaturity and maleness”, declared the ECDs of the agency.
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