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Kronenbourg 1664: The farmers of AlsaceThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Launch ad by Ogilvy & Mather, London for Kronenbourg 1664 campaign featuring footballing legend Eric Cantona. He observes that in Alsace the farmers are like the footballers of Britain. Why? Because they grow the hops that make Kronenbourg "taste supreme".
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