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MasterCard: The Pulse of a City

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For MasterCard Priceless Sydney - a program that provides exclusive experiences to cardholders - we had to establish a more personal connection with the locals. Using social media listening data we built The Pulse - a tool that aggregates conversations in real time, showing what's making the city's heart beat.
Credits Other credits

Project Director - Lucy Walrock

Head of Digital Development - Scott Forrester

Web Developper - Phillip William

Data Strategy Director - Louis Keating

Data - ngage data

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