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Top 6: September 18th 2013

PMU: Cops

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Top 6: September 18th 2013
At the heart of the Publicis Conseil, Paris plan are 2 explosive TV spots, whose formula is summarised below: Take 2 historic, universally known incidents. Ensure that there is doubt as to their exact cause. Imagine that a small bet is at the origin of it all. And add a dash of impertinence. The result: 2 impactful dramas to grab the attention of ALL unwitting gamblers.
Credits Other credits

Strategic planning : Christel Engelvin

Production company : Caviar

Producer : Alexandra Sieger

Post-production (WAM) : Lauriane Coulon

Post-Production (SEQUENCIS): Thierry Delesalle

Business Affairs (WAM): Carlos Serrano, Catherine Oger, Elise Nguyen

PR Managers : Emilie Seid (Publicis Conseil), Paolo Antonio (PMU)

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