Interactive ad: Wendy's Bacon Portabella Melt on Brioche: You Say "Brioche," We Say "Brioche."

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Top 6: November 27th 2013

VML and Wendy's sabotage their own campaign for Wendy's Bacon Portabella Melt on Brioche to get people talking on Facebook. And then they talk back.

Category Restaurants & fast food
URL https://www.facebook.com/photo.php?v=10152019352464489&set=vb.113385204488&type=3&theater
Client Wendy's
Agency VML
Production Original Films
Country United States of America
Uploaded 23 November, 2013

Credits

Chief Creative Officer
Debbi Vandeven
Executive Creative Director
Aaron Evanson
Group Creative Director
Chris Corley
Art Director
Justin Bell
Copywriter
David Brandorff
Agency Producer
Gary Granger

Other credits

SOCIAL CHANNEL MANAGER: Laura Brand

ASSOC. SOCIAL CHANNEL MANAGER: Christina Miller

SENIOR ACCT. MANAGER: Hillary Carter

COMMUNITY MANAGER: Amy Rose Brown, Wendy’s

PRODUCTION COMPANY: Original Films

DIRECTOR: David Wilde, Original Films

EXECUTIVE PRODUCER: Sally Schaffer, Original Films

EDITOR: Ryan Lewis, Liquid 9

SOUND DESIGN/COMPOSITION: Patrick Meagher, Liquid 9

WRITER: David Brandorff

Wendy's Bacon Portabella Melt on Brioche: You Say "Brioche," We Say "Brioche."

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Wendy's Bacon Portabella Melt on Brioche: You Say "Brioche," We Say "Brioche."

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