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Interactive
GRAFFITI GENERAL: GRAFFITI GENERAL
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A unique glimpse into the 20,000m2 of the Magasins Generaux in Pantin. An iconicedifice of industrial Paris, the "Magasins Generaux", is an immense derelict building that used to house the general and customs warehouses of Pantin. It was abandoned in 2004 and has since become a playground for graffitiartists from around the world. Averitable temple to graffiti, it is now preparing to undergo a fresh transformation and will from 2016 accommodate the headquarters of international advertising agency BETC. On the eve of the building's reconstruction work, BETC is launching an innovative project, with the goal of preserving this unique cultural heritage and share it with the public: Graffiti General.
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