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Canon World Touring Car Sponsorship: Faces

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Canon's sponsorship of the World Touring Car Championship is all about helping race fans get more involved with the action.

Creative Commentary
The idea was to get fans as close to the World Touring Car Championship as possible, so we took them to a WTCC track, put them in a WTCC car with a WTCC driver and actually had another car out there racing with them.
Credits Other credits

Producer: Ruth Wilson

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