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Park Avenue: Beer Shampoo

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Beer shampoo believes that every man is entitled to buy his own manly Beer Shampoo for his “manhair”. While every man would be tempted to, there was a practical barrier. In most cases, the lady of the house reserves the first right to the shopping cart. Hence, it becomes critical for the brand to encourage the lady of the house to buy into Beer Shampoo. This communication by Publicis Worldwide was developed as a tool to warm up the lady to the needs of her man.
Credits Other credits

Zarwan Divecha – Creative Controller

Paritosh Srivastava – Executive Vice President

Chandan Jha – Vice President

Darrell Fernandes – Client Services Director

Tejal Turakhia – Associate Account Director

Abhishek Sethia – Account Executive

Post Production House: Pixion

Post Production Supervisor: Dylan dsouza

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