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Penny For London: #easy1peasy, 4This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
M&C Saatchi has played a central role in bringing the world’s first city-wide contactless payment giving scheme – ‘Penny for London’ – to life. The innovative new micro-donation scheme, which allows Londoners to donate as little as 1p every time they make a contactless payment, was launched by Mayor of London, Boris Johnson, yesterday.
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