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Quaker: Life of Go
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Quaker has just debuted an all-new brand platform called Off You Go. The platform, which launches this week, centers on the idea that every day is a new opportunity and demonstrates how Quaker helps provide the ideal morning start so families are prepared for the day ahead. Off You Go refers to both the everyday and the monumental moments in our life. This campaign shows how Quaker is there to help moms feel good about the breakfast they serve to send their families off.
The campaignlaunch spot, “Life of Go,” portrays the life of one woman from childhood through present day, showing how good starts to her mornings have helped prepare her for a lifetime of ‘off you go’ moments – from the first day of kindergarten, off to college, starting a new job and then becoming a mom herself.
Assistant Editor: Alfred Cisneros Related
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