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Web Film

MatureDating.com: "80 Years Old, First Blind Date"


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MatureDating.com builds awareness of its online launch in the US this month with a charming 3-minute short chronicling the first meeting of a septuagenarian named Pearl and an octogenarian named Charles. Spoiler alert: because of MatureDating's cutting edge matching algorithms and a simple interface that ensures superior results, a second date for the couple is "very likely." The romantic doc style film was produced and directed by Emmanuel Boardi and Joshua Robinson in conjunction with MatureDating.com and parent company NSI Holdings.

Time Is On Your Side
The short film was created to encourage people over 40 to try online dating via MatureDating.com. There are a lot of older people looking for serious relationships. MatureDating.com was created with a simple and understandable interface. According to statistics, almost 30 percent of people over the age of 40 are single, making mature daters the fastest growing segment of online dating service users. For women that think there are not many men available take heart, current stats show there are over ninety men for every 100 women in the senior age bracket. MatureDating.com is a sister site of Cupid.com, a domain which helps people of all ages looking for love.

Meet Pearl and Charles
Simply titled, “80 Years Old, First Blind Date.” the story unfolds with Pearl, 77, and Charles, 80, as they take in London after meeting for the first time. Before the meet-up, both are interviewed, revealing their vulnerability and nervousness while navigating the newness of online dating. Pearl fondly recollects going to movies and holding hands with young suitors. Charles is just eager to hand over the roses and the date to begin. We see the couple enjoying lunch at a London eatery, and then spending the afternoon enjoying each other’s company while taking in the sites. It’s obviously they’re both having a good time. As the sun starts to set the couple is asked if there’ll be a second date. You can’t help but enjoy the smiles between the two as Charles replies, “very likely.”

About NSI Holdings
Through brands such as Cupid.com, UniformDating.com, MatureDating.com and LoveAgain.com, NSI Holdings LTD is aimed at building successful online and offline experiences for customers and partners.

NSI provides reliable and leading high-quality products, solutions and services in general and niche traditional dating market. We are proud to continue developing some of the most recognizable brands in traditional dating, such as Cupid.com and UniformDating.com.

NSI offers a complete suite of B2C services. Our rich, extensive capabilities, across multiple platforms including web, mobile and apps, allow users to quickly and easily discover, meet and date people who share their interests and lifestyle.
Everything we do is inspired by our customers. We work hard to better understand the social and dating interests of our target users. This allows us to focus on specific users’ needs and provide them with advanced online dating technologies based on our industry best practices.
Credits Other credits

Filming Assistant: Mark Steven

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