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Samsung Mobile: Samsung Galaxy S7 Product Launch

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What if your next phone could take photos like a professional?
What if it worked in low light?What if it gave you enough expandable memory to store all your pictures? Rethink what a phone can do.Agency: 72and Sunny, Amsterdam
Credits Other credits


Pio Schunker - SVP, Global Head Brand Integrated Marketing

장소연 (Sonia Chang) - Director, Launch Marketing Group, Mobile Comm

김예지 (Yeji Kim) - Senior Marketing Manager, Launch Marketing Group

최민희 (Minie Choi) - Marketing Manager, Launch Marketing Group

허누리 (Noo Ree Hur) - Marketing Manager, Launch Marketing Group

장윤진 (Sophia Jang) - Marketing Manager, Launch Marketing Group


Agency: 72andSunny Amsterdam

Executive Creative Director: Carlo Cavallone

Executive Creative Director: Stuart Harkness

Designer Director : Richard Harrington

Senior Writer: Craig Hanratty

Senior Designer: Joakim Koury

Studio Designer : Justin Baker

Managing Director: Nic Owen

Group Brand Director: Brendan Bell

Brand Director: Angelina Joy

Brand Coordinator: Amandine Decourcelle

Business Affairs Manager: Jaime Szefc

Group Strategy Director: Tom Johnstone

Strategy Directors: Maria Galleriu, Elena Ionita

Director of Production: Stephanie Oakley

Film Producers: Jennifer Cursio, Pirke Bergsma, Peter Williams


Production company: Smuggler

Directors: Brian Beletic

Executive Producer: Chris Barrett

Producer: Erin Wile

DOP: Bradford Young

Prod manager: Tamika Miller

Production Designer: Michael Broaddus

Assistant Art Director: Alicia Gerken

Wardrobe : Matt Goldman

Make Up / Hair Designer: Jackie Vargas


Editorial: Cut+Run, London

Film Editors: Sam Ostrove & Matthew Prickett


2D Lead compositor: Toby Aldridge

2D artists: Ricky Weissman, Daan Spruijt,

Lise Prud’homme

3D Lead: Carsten Keller

3D artists: Tim van Hussen, Christine Gatchalian, Ross McCabe, Andreas Feix

Motion Design: Liam Kelly

Colourist: George Kyriacou, Richard Fearon

Baselight assist: Yves Baronnet

VFX supervisor on shoot: Zach Tucker

VFX producer: Gwenn Hardouin, Edwin Elkington


Publishers: Jacks Love Emporium (BMI) and Tiffany Michelle Austin Austinato Publishing (ASCAP)

Record Company: Mello Music Group

Composers: Jack Splash and John Austin

Artist, Song Name: Semi Hendrix (Ras Kass & Jack Splash) - Breakfast at Banky’s


Audio Post Production: Stainless Studio Amsterdam

Mix and Sound designer : Nick Smith

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