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SAMSONITE: Lite Cube DLX
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Samsonite has just launched its new European campaign – FOR LIFE IN MOTION, the first campaign created with Publicis Conseil. The campaign is based on a strong human insight on the way we live today: HYPERMOBILITY.
Samsonite fits in with the lifestyle of hypermobile discerning travelers. Wherever they go, whenever they want to. The campaign features four collections all made in Europe and created with Curv® technology or polycarbonate for a perfect combination between lightness, strength and elegance: Cosmolite, Lite-Shock, Neopulse and Lite-Cube DLX. https://www.youtube.com/watch?v=2Z8WgIO89lI https://www.youtube.com/watch?v=9IGTGuukXlM https://www.youtube.com/watch?v=3ct-2sqVOlM https://www.youtube.com/watch?v=PkbxQwogT18
Art Director Assistant : Lucie Blanc-Dumont Rouyer Related |
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