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Airforce: What Is Up

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Havas Worldwide has unveiled an exciting new brand campaign for the Royal Australian Air Force (RAAF) in its latest work for Defence Force Recruiting.

The campaign focuses on all the different ways we look to further ourselves in life and aims to speak directly to people with a desire to succeed, a drive to be better - and shows them how the Air Force is the perfect place to realise their ambitions.
Credits Other credits

Planning Director - Phil Johnston

Digital Producers - Shiv Suchdeva, Angelica Scott

Design - Alex Dale

Social - Mark McKissock, Clint Crothers

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