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Kia: Save the Greenbacks

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Embed Video
A group of activists urge viewers to 'save the greenbacks' by buying a Kia.

Creative Commentary
Says creative director and copywriter Ben Purcell, "We couldn't stand by while more Greenbacks were being mistreated. We needed to show the progress we've made and bring more attention to this cause."
Credits Other credits

DP: Richard Henkels

Editor: Nick Lofting

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